Coke Proves It Is Still Top of the Brands

The ScotsmanJuly 23, 2005

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Summary


COCA-Cola yesterday held on to its No.1 slot as the world's leading brand for the fifth year in a row.

The US drinks giant came first in the Business Week/Interbrand's annual listing of the 100 Top Global Brands with an estimated brand value of dollars 67.5 billion (GBP 38.6bn).

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Extract


Coke Proves It Is Still Top of the Brands

However, only five UK names managed to make it on to the list, headed by banking group ...

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