Designers Help Fashion a Change of Fortunes at Debenhams

The ScotsmanMarch 17, 2010

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Summary


ROB Templeman's strategy to turn Debenhams around by focusing on own-brand products appears to be paying off, after the store chain yesterday posted a modest increase in half-year sales.

The chief executive, who has been trying to revive the retailer's fortunes by devoting more space to products such as its Designers at Debenhams range, said sales had risen 0.3 per cent in the 26 weeks to 27 February.

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Designers Help Fashion a Change of Fortunes at Debenhams

Pre-tax profits are also expected to come in ahead of the same period last year, while the company said the secon...

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