Itv has Lost Plot and May Soon Go the Way of Other British Icons
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Summary
ONE by one, the cultural icons that seemed to delineate Britain post-Second World War are disappearing - engulfed by economic globalisation and the embrace of cyberspace. This week, Jaguar and Land Rover passed into the ownership of Tata, an Indian conglomerate that recently grabbed the headlines with the launch of its ultra- cheap Nano "people's car". I take no offence at Tata. I'm actually glad someone still wants to make exquisite, yet useful engineering products. Modern Britain's idea of beauty is Tracey Emin's unmade bed.
Have no fear, we are assured: Britain is now a "knowledge" economy producing ideas for other folk to turn into plastic. Oh yes? Yesterday, another great British cultural powerhouse proved that rumours of its revival had been greatly exaggerated. ITV was once the living proof that commercial television could combine high programming standards, popularity and profitability.See the full content of this document
Extract
Itv has Lost Plot and May Soon Go the Way of Other British Icons
But on Wednesday, Michael Grade, brought in a year ago to save ITV from further disaster, reported profits had tumbled 35 per cent and revenues were down 5 per cent. Worst of all, revenues from the company's programme-ma...
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