Scrutineer:Boots Presents a Stark Choice for Shareholders

The ScotsmanMarch 02, 2005

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Summary


BOOTS'S shock profits warning - not the first in recent times - presents a stark choice: are the shares worth having or a migraine- in-a-spacesuit that should be sold.

Well, yes, possibly, is the not overwhelmingly helpful advice. The case for the prosecution is simple: sell because the back-to- basics strategy following the disastrous flirtation with botox, aromatherapy, laser hair removal, men's grooming and children's alcopops (OK, made the last one up) does not seem to be working.

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Scrutineer:Boots Presents a Stark Choice for Shareholders

Only a month or so ago, chief executive Richard Baker was saying annual profits would meet City expectations of about GBP 500 million. Now he is saying GBP 465m to GBP 475m.

Costs are also u...

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